For my wife on our tenth anniversary. We moved cities twice, argued about a sofa for most of one year, and still end up on the same side of the bed.
0:00 / 0:30 · EXCERPT
Sibling affection has its own grammar and almost nothing in this category respects it. Search for a Rakhi page and you will be shown romantic templates with the word "brother" dropped in, hearts and all. This one was built the other way round: the vocabulary is teasing, the evidence is from childhood, and there is not a single heart in the artwork or the words.
The chrome is a woven thread that runs across the top of the page, which is as close to a rakhi as we wanted to get — a literal drawing of one would have tipped into clip art. Underneath it the structure is a timeline of things you both remember differently, photographs, and an old account finally being settled.
- Good for
- Raksha Bandhan · Bhai Dooj · A sibling’s birthday
- Works for
- A brother · A sister · Cousins raised as siblings
Written as a sibling, not a partner
Dry, teasing, slightly unfair — the register siblings actually use. The pre-filled example is a sister writing to her older brother.
A woven thread, not a clip-art rakhi
The only ornament is a thread drawn across the top in terracotta. It reads as Rakhi without becoming a sticker.
Built for the video-call version
Most Rakhi now happens over a call with the thread still in the post. This template assumes that and says so.
Twelve colourways
Every template comes in all twelve. Change it in one tap while you edit — each one is contrast-checked so the words stay readable.
Marigold
Terracotta
Rose
Plum
Sage
Teal
Slate
Sand
Indigo
Coral
Olive
Ink
Or have a song written for them
A recording made for one page — written from the names, places and ordinary moments on it, then added to the page itself. The page is the same either way; the song is what changes.
- ₹199 — the page
- You can still link a song they already know, free.
- ₹599 — the page and a song
- The total, not an addition. The page arrives straight away; the recording follows by email.
Examples, not customers. Each of these was generated by the same model the product uses, from a written brief — nobody in them is a real person, and none of them is anybody’s gift.
Karwa Chauth ke liye. Woh subah chaar baje uth jaati hai aur mujhe uthne nahi deti. Chaand nikalne se pehle hi mujhe uska chehra dikh jaata hai.
0:00 / 0:30 · EXCERPT
My oldest friend turns thirty in a rented flat with one working burner. She has fed every person she has ever met out of that kitchen.
0:00 / 0:30 · EXCERPT
Every template
Make one now
Start with a template that is already written. Pay only if you like what you have made.